Abdul Qayyum

Professor
NUST Business School
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About

Dr. Abdul Qayyum is working as Professor in the NUST Business School . Dr. Abdul Qayyum has a PhD in Marketing . Dr. Abdul Qayyum has published 26 research articles & conference papers having a citation count of 315 , carried out 0 projects and filed 0 intellectual property.

Research Tags

Research Projects

0

Industry Projects

0

Amount Granted

0.0 M

Publications

26

Citations

315

Intellectual Property

0
Publication Types
Project Types
Publications by Year
Projects by Year

Research Collaborators

Collaborator Image

Hassan Jalil Shah

Jinnah School of Public Policy and Leadership
2 Collaborations

Education

PhD Marketing 2007- 2012
Asian Institute of Technology, Thailand , Thailand
MS Management 2005- 2007
COMSATS Institute of Information Technology , Pakistan
MBA Information Technology Management 1999- 2001
International Islamic University , Pakistan
BSc Mathematics 1994- 1998
University of the Punjab , Pakistan

Experience

Professor 2024- Present
NUST Business School , NUST
Professor 2023- 2024
Riphah International University, Islamabad , Islamabad ,
Associate Professor 2019- 2023
Riphah International University, Islamabad , Islamabad ,
Assistant Professor 2013- 2018
Riphah International University, Islamabad , Islamabad ,
Assistant Professor 2012- 2013
Quaid e Azam University, Islamabad , Islamabad ,
Project Officer 2001- 2003
Pakistan Software Export Board, Islamabad , Evacuee Trust Complex, Islamabad ,

Awards

Memberships

No project records found for this faculty member
26
Research Articles
0
Conference Proceedings
0
Books
0
Book Chapters
5
Editorial Activities
Unpacking the dark side of positive online destination brand engagement: effects on stress, disengagement, and switching intention 2024
Abdul Qayyum
RA
Raja Ahmed Jamil (University of Haripur)
AD
Adnan Muhammad Shah (University of Hamburg)
KA
KangYoon Lee (Gachon University)
Journal: Current Issues in Tourism, Pages 1-19
Impact Factor: 5.700 Citations: 4 Quartile: 1
Tourist Advocacy: Positive Role of Tourist Satisfaction and Negative Role of Terrorism Risk 2015
SH
Shams Ur Rehman (Riphah International University)
Abdul Qayyum
Journal: Abasyn Journal of Social Sciences, Volume 8, Issue 2, Pages 416-430
Impact Factor: N/A Citations: 0 Quartile: N/A
Impact of Dimensions of CSR on Purchase Intention with Mediating Role of Customer Satisfaction, Commitment and Trust 2018
FA
Farhina Hameed (Virtual University of Pakistan)
Abdul Qayyum
YO
Younus Awan (COMSATS University Islamabad)
Journal: Pakistan Business Review, Volume 20, Issue 1, Pages 13-30
Impact Factor: N/A Citations: 0 Quartile: N/A
SDG 12
Impact of relationship benefit on customer loyalty in service firms. 2018
Abdul Qayyum
SA
Sana ur Rehman (NFC-Institute of Engineering and Technology)
AS
Asif Sanaullah (Karakoram International University)
Journal: Pakistan Business Review, Volume 20, Issue 2, Pages 239-253
Impact Factor: N/A Citations: 0 Quartile: N/A
SDG 12
Linkage of Organizational Justice and Employees Cognitive Work Engagement: Power Distance Orientation Matters 2021
Abdul Qayyum
MU
Muhammad Qaiser Shafi (Riphah International University)
IR
Iram Riaz (Riphah International University)
ZA
Zarish Gul (Riphah International University)
Journal: Foundation University Journal of Business & Economics, Volume 6, No.1, Pages 71-92
Impact Factor: N/A Citations: 0 Quartile: N/A
SDG 16
Social network analysis of an online smoking cessation community to identify users’ smoking status 2021
AD
Adnan Muhammad Shah (Harbin Institute of Technology)
XI
Xiangbin Yan (University of Science and Technology Beijing)
Abdul Qayyum
Journal: Healthcare Informatics Research, Volume 27, Issue 2, Pages 116-126
Impact Factor: N/A Citations: 2 Quartile: N/A
SDG 3
Exploring the impact of linguistic signals transmission on patients’ health consultation choice: web mining of online reviews 2021
AD
Adnan Muhammad Shah (Shaheed Zulfikar Ali Bhutto Institute of Science and Technology)
MU
Mudassar Ali (Harbin Institute of Technology)
Abdul Qayyum
AB
Abida Begum (Northeast Forestry University)
HE
Heesup Han (Sejong University)
AN
Antonio Ariza-Montes (Loyola University Andalusia)
LU
Luis Araya-Castillo (Andrés Bello National University)
Journal: International Journal of Environmental Research and Public Health, Volume 18, Issue 19, Article Number 9969
Impact Factor: 4.614 Citations: 10 Quartile: 1
SDG 3
Skepticism Toward Online Advertising: Causes, Consequences, and Remedial Moderators 2022
RA
Raja Ahmed Jamil (University of Haripur)
Abdul Qayyum
MO
Mohammad Saeed Lodhi (COMSATS University Islamabad)
Journal: International Journal of Online Marketing, Volume 12, Issue 1, Pages 1-21
Impact Factor: 1.100 (ESCI) Citations: 0 Quartile: N/A
SDG 12
Mining topic and sentiment dynamics in physician rating websites during the early wave of the COVID-19 pandemic: Machine learning approach 2021
AD
Adnan Muhammad Shah (Harbin Institute of Technology)
XI
Xiangbin Yan (University of Science and Technology)
Abdul Qayyum
RI
Rizwan Ali Naqvi (Sejong University)
SY
Syed Jamal Shah (Shanghai Jiao Tong University)
Journal: International Journal of Medical Informatics, Volume 149, Article Number 104434
Impact Factor: 4.730 Citations: 46 Quartile: 1
SDG 3
Customers' dining choice using meal ordering apps: insights from China and Indonesia 2023
AD
Adnan Muhammad Shah (Gachon University)
Abdul Qayyum
KA
KangYoon Lee (Gachon University)
Journal: Asia Pacific Journal of Marketing and Logistics, Volume 35, Issue 6, Pages 1443-1473
Impact Factor: 3.900 Citations: 23 Quartile: 2
SDG 12
Word of mouse vs word of influencer? An experimental investigation into the consumers’ preferred source of online information 2022
RA
Raja Ahmed Jamil (University of Haripur)
Abdul Qayyum
Journal: Management Research Review, Volume 45, Issue 2, Pages 173-197
Impact Factor: 2.600 (ESCI) Citations: 20 Quartile: N/A
SDG 12
Impact of sales promotion and consumer innovativeness on online impulse buying behaviour with the moderating role of buying power 2023
SH
Shermeen Hasan (Riphah International University)
Abdul Qayyum
Journal: International Journal of Business and Systems Research, Volume 17, Issue 6, Pages 659-676
Impact Factor: N/A Citations: 1 Quartile: N/A
SDG 12
Adoption of mobile food ordering apps for O2O food delivery services during the COVID-19 outbreak 2022
AD
Adnan Muhammad Shah (Harbin Institute of Technology)
XI
Xiangbin Yan (University of Science and Technology Beijing)
Abdul Qayyum
Journal: British Food Journal , Volume 124, Issue 11, Pages 3368-3395
Impact Factor: 3.300 Citations: 47 Quartile: 2
SDG 12
Impact of green marketing, greenwashing and green confusion on green brand equity 2023
Abdul Qayyum
RA
Raja Ahmed Jamil (University of Haripur)
AM
Amnah Sehar (Riphah International University)
Journal: Spanish Journal of Marketing - ESIC, Volume 27, Issue 3, Pages 286-305
Impact Factor: N/A Citations: 59 Quartile: N/A
SDG 12
Reciprocal Effects of Word of Mouse and Online Trust: A Three-Wave Longitudinal Study 2023
RA
Raja Ahmed Jamil (University of Haripur)
Abdul Qayyum
Journal: Journal of Internet Commerce, Volume 22, Issue 3, Pages 321-348
Impact Factor: 4.100 Citations: 5 Quartile: 2
SDG 11
The dimensional impact of escapism on users’ eCart abandonment: mediating role of attitude towards online shopping 2024
RE
Reema Mazhar (Riphah International University)
Abdul Qayyum
RA
Raja Ahmed Jamil (University of Haripur)
Journal: Management Research Review, Volume 47, Issue 3, Pages 374-389
Impact Factor: 3.1 Citations: 6 Quartile: 2
SDG 3
Impact of inclusive leadership on project success through climate for innovation: The moderating role of knowledge sharing 2023
MU
Muhammad Qaiser Shafi (Riphah International University)
Abdul Qayyum
SA
Safina Naz (Riphah International University)
SA
Sajeela Rabbani (Riphah International University)
NI
Nida Kamal (Bahria University)
Journal: International Journal of Knowledge and Learning, Volume 16, Issue 2, Pages 201-220
Impact Factor: 0.900 Citations: 6 Quartile: 3
SDG 10
A new trend of learning and teaching: Behavioral intention towards mobile learning 2024
FA
Farhina Hameed (National University of Modern Languages)
Abdul Qayyum
FA
Faheem Ahmad Khan (COMSATS University Islamabad)
Journal: Journal of Computers in Education, Volume 11, Issue 1, Pages 149-180
Impact Factor: 4.300 Citations: 22 Quartile: 1
SDG 4
Social media marketing and brand authenticity: the role of value co-creation 2023
SH
Shermeen Hasan (Riphah International University)
Abdul Qayyum
MU
Mubashar Hassan Zia (Allama Iqbal Open University)
Journal: Management Research Review, Volume 46, Issue 6, Pages 870-892
Impact Factor: 3.1 Citations: 16 Quartile: 2
SDG 12
Inclusive advertising featuring disability on instagram: Effect on consumer well-being, brand engagement, and purchase intention 2023
Abdul Qayyum
RA
Raja Ahmed Jamil (University of Haripur)
AD
Adnan Muhammad Shah (University of Hamburg)
KA
KangYoon Lee (Gachon University)
Journal: Journal of Retailing and Consumer Services, Volume 75, Article Number 103515
Impact Factor: 11.000 Citations: 33 Quartile: 1
SDG 10
Navigating negative experiences: how do they influence tourists’ psychological and behavioral responses to tourism service failures on social media 2025
NA
Nadja Schweiggart (University of Hamburg)
AD
Adnan Muhammad Shah (University of Hamburg)
Abdul Qayyum
RA
Raja Ahmed Jamil (University of Haripur)
Journal: Asia Pacific Journal of Tourism Research, Pages 1-23
Impact Factor: 4.300 Citations: 6 Quartile: 1
SDG 3
Investigating the determinants of consumer confidence and online impulse buying intentions: an experimental study 2024
RA
Raja Ahmed Jamil (University of Haripur)
Abdul Qayyum
ZI
Zia Ahmad (University of Haripur)
AD
Adnan Muhammad Shah (University of Hamburg)
Journal: Asia-Pacific Journal of Business Administration,
Impact Factor: 3.300 Citations: 2 Quartile: 2
SDG 12
Covid-19, Impact of External Environment in the Formation of Students’ Satisfaction as well as Subjective Well-Being in the Context of E-Learning 2021
Hassan Jalil Shah
MU
Muhammad Danish Habib (Air University)
Abdul Qayyum
Journal: Pakistan Business Review (PBR), Volume 22, No. 4, Pages 604--628
Impact Factor: N/A Citations: 0 Quartile: N/A
SDG 4
Analyzing the role of Values, Beliefs and Attitude in Developing Sustainable Behavioral Intentions: Empirical Evidence from Electric Power Industry 2021
Hassan Jalil Shah
MU
Muhammad Danish Habib (Air University)
Abdul Qayyum
Journal: Business and Economic Review, Volume 13, No.1, Pages 19-44
Impact Factor: N/A Citations: 0 Quartile: N/A
SDG 7
Navigating negative events: the role of online destination brand experience in tourists' travel decisions 2024
AD
Adnan Muhammad Shah (University of Hamburg)
Abdul Qayyum
MA
Mahmood Shah (Northumbria University)
RA
Raja Ahmed Jamil (University of Haripur)
KA
KangYoon Lee (Gachon University)
Journal: Asia Pacific Journal of Marketing and Logistics, Pages 1-20
Impact Factor: 3.900 Citations: 3 Quartile: 2
Influencer authenticity and intention to co-create brand value: an investigation of central and peripheral pathways 2024
SH
Shermeen Hasan (Riphah International University)
HA
Hasan Zahid (Riphah International University)
Abdul Qayyum
Journal: Cogent Business and Management, Volume 11, Issue 1, Article Number 2393236
Impact Factor: 3.000 Citations: 4 Quartile: 2
Spanish Journal of Marketing 2025
Reviewed Papers for Journals
Impact Factor: 5.3
Asia Pacific Journal of Marketing and Logistics 2025
Reviewed Papers for Journals
Impact Factor: 5.1
2024
Reviewed Papers for Journals
Impact Factor: N/A
Management Decision 2025
Reviewed Papers for Journals
Impact Factor: 4.1
Spanish Journal of Marketing 2025
Reviewed Papers for Journals
Impact Factor:
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0
Total Supervisions
0
PhD Supervisions
0
MS Supervisions

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