Adnan Waseem

Associate Professor
NUST Business School
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About

Dr. Adnan Waseem is working as Associate Professor in the NUST Business School . Dr. Adnan Waseem has a PhD in International Marketing . Dr. Adnan Waseem has published 19 research articles & conference papers having a citation count of 13 , carried out 0 projects and filed 0 intellectual property.

Research Tags

Brand transgression Brand Hate Brand love Brnding Consumer culture Consumer response Country image Leadership brand Search request Services marketing

Research Projects

0

Industry Projects

0

Amount Granted

0.0 M

Publications

19

Citations

13

Intellectual Property

0
Publication Types
Project Types
Publications by Year
Projects by Year

Research Collaborators

Collaborator Image

Muhammad Waqas

NUST Business School
3 Collaborations
Collaborator Image

Irfan Abdullah

NUST Business School
3 Collaborations
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Nauman Wajid

NUST Business School
2 Collaborations
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Muhammad Moazzam

NUST Business School
2 Collaborations
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Khan Burhan Khan

NUST Business School
1 Collaboration
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Muhammad Fawad Khan

NUST Business School
1 Collaboration
Collaborator Image

Muhammad Kamran Khalid

NUST Business School
1 Collaboration
Collaborator Image

Muhammad Saleem Ullah Khan Sumbal

NUST Business School
1 Collaboration

Education

PhD International Marketing 2015- 2019
Monash University, Malaysia Campus , Malaysia
MS Management 2009- 2011
COMSATS Institute of Information Technology , Pakistan
BBA Management 2005- 2009
University of Sargodha , Pakistan

Experience

Associate Professor 2025- Present
NUST Business School , NUST
Assistant Professor 2019- 2019
NUST Business School , NUST
Lecturer 2011- 2015
COMSATS Institute of Information Technology , Chak Shehzad Islamabad ,

Awards

Research Productivity2013 2014
Research Productivity Award 2013, awarded by COMSATS

Memberships

No project records found for this faculty member
19
Research Articles
0
Conference Proceedings
0
Books
0
Book Chapters
33
Editorial Activities
The Power of Belonging: How Social Identity Influences Well-being through SelfEsteem and Prejudice 2024
Khan Burhan Khan
MU
Muhammad Faisal Kamal (COMSATS University Islamabad)
Adnan Waseem
Journal: Remittances Review, Volume: 9, No: 4, pp. 60-79
Impact Factor: N/A Citations: 0 Quartile: N/A
SDG 3 SDG 8 SDG 12
Perceived Organizational Support and Reduced Job Performance During COVID-19 2023
Adnan Waseem
Nauman Wajid
NA
Naveed Hasan (University of Gujrat)
MU
Muddassar Sarfraz (Zhejiang Shuren University)
Journal: INQUIRY: The Journal of Health Care Organization, Provision, and Financing, Pages 1-10
Impact Factor: 1.7 Citations: 4 Quartile: 4
SDG 8
Comparative Analysis of the Effect of Attendance on Academic Performance of Management and Finance Course Students 2013
MU
Muhammad Faisal Kamal (COMSATS University Islamabad)
Adnan Waseem
BA
Bahaudin G. Mujtaba (Nova Southeastern University)
Journal: World Applied Sciences Journal , Volume 24(12), Page 1651-1655
Impact Factor: 0 Citations: 1 Quartile: N/A
Cultural Dimensions and Theories of Public Relations: A Study in the Case of Pakistan 2013
Adnan Waseem
BA
Bahaudin G. Mujtaba (Nova Southeastern University)
MU
Muhammad Faisal Kamal (COMSATS University Islamabad)
Journal: European Journal of Scientific Research , Volume 99, No.3, Pages 452-460
Impact Factor: 0 Citations: 0 Quartile: N/A
Holy Quran; the Ultimate Source of Knowledge Management; A Comparison Between KM Functional Model and IKM Functional Model 2013
Adnan Waseem
Journal: World Applied Sciences Journal , Volume 28(2), Pages 216-222
Impact Factor: 0 Citations: 1 Quartile: N/A
Breaking the ice: understanding and overcoming consumer resistance to frozen foods 2025
Adnan Waseem
MU
Muhammad Waqas (University of Portsmouth)
YU
Yuksel Ekinci (University of Portsmouth)
Muhammad Fawad Khan
LI
Linda Hollebeek (University of Johannesburg)
Journal: British Food Journal , Pages 1-19
Impact Factor: 3.400 Citations: 0 Quartile: 1
SDG 3
From Regrets to Returns: How Interaction Quality and Store Image Shape Store Revisit Intentions 2024
Adnan Waseem
Muhammad Waqas
MU
Muhammad Khan
NA
Nauman Wajid
Journal: International Journal of Retail & Distribution Management, Pages 1-14
Impact Factor: 5.500 Citations: 0 Quartile: 1
SDG 3 SDG 12
Mending the Image: The Role of Crisis Communication and Apology Strategies in Recovering from Brand Transgressions 2024
MU
Muhammad Faisal Kamal (COMSATS University Islamabad)
Adnan Waseem
Journal: Journal of Asian Development Studies, Vol. 13 No. 3 (2024): Journal of Asian Development Studies, Volume 13, Issue 3 (September 2024)
Impact Factor: N/A Citations: 0 Quartile: N/A
SDG 8 SDG 9
From Trust to Turnover: Unpacking the Consequences of Brand Transgressions with Religiosity as a Moderator 2024
MU
Muhammad Faisal Kamal (COMSATS University Islamabad)
Adnan Waseem
Journal: Journal of Asian Development Studies, Vol. 13 No. 2, Pages: 1948-1960
Impact Factor: N/A Citations: 0 Quartile: N/A
SDG 9
Attitudinal outcomes of performance appraisal: external validation with extended dimension of P-E Fit model 2024
Adnan Waseem
Muhammad Moazzam
Journal: Human Systems Management, Pages: 15
Impact Factor: 1.50 Citations: 0 Quartile: 3
SDG 9
How Front-of-Package Labels, Perceived Food Quality, Brand Loyalty, and Consumer Consciousness of Nutritional Value Drive Consumer Satisfaction 2024
Muhammad Moazzam
HA
Haiqa Javed
MU
Muhammad Mustafa Raziq (University of Sharjah)
Adnan Waseem
Muhammad Kamran Khalid
Journal: Pakistan Journal of Commerce and Social Sciences, Volume 18(3), Pages 619-650
Impact Factor: N/A Citations: 0 Quartile: N/A
SDG 3
A Cross-sectional Study of Antecedents and Consequence of Panic Buying Behavior: The Moderating Effect of COVID-19 Rumors 2022
Nauman Wajid
Adnan Waseem
Muhammad Waqas
Irfan Abdullah
IB
Ibrahim Abdullah (COMSATS University Islamabad)
Journal: INQUIRY: The Journal of Health Care Organization, Provision, and Financing, Volume 59, Pages 1-13
Impact Factor: 2.099 Citations: 0 Quartile: 4
SDG 3
Linking knowledge management practices and the organizational performance of Pakistan’s telecommunication 2012
SY
Syed Muhammad Ali (COMSATS University Islamabad)
AB
Abdul Qadus ( Shaheed Zulfiqar Ali Bhutto Institute of Science and Technology)
Adnan Waseem
KH
Khalid Zaman (COMSATS University Islamabad)
Journal: Management Science Letters , Volume 2, Issue 8, Pages 2929-2938
Impact Factor: 0 Citations: 0 Quartile: N/A
Suggested Mechanism for Producing Quality Research at Higher Educational Institutes in Pakistan; System, Structure, Culture and Leadership Issues 2013
Adnan Waseem
BA
Bahaudin G. Mujtaba (Nova Southeastern University)
HU
Huma Shakir (COMSATS University Islamabad)
Journal: International Journal of Learning and Development, Volume 3, No. 1, Pages 191-202
Impact Factor: N/A Citations: 0 Quartile: N/A
SDG 4
Customer Satisfaction Factors in Pakistani Internet Users Market 2012
Adnan Waseem
AL
Ali Shafiq (COMSATS University Islamabad)
SY
Syed Tahir Hijazi (Amigos Management Consultants)
Journal: Journal of Asian Development Studies, Volume 1(4), Pages 19-27
Impact Factor: N/A Citations: 0 Quartile: N/A
SDG 12
Impact of Job Stress on Job Satisfaction among Air Traffic Controllers of Civil Aviation Authority: An Empirical Study from Pakistan 2012
MU
Muhammad Iqbal (University of Karachi)
Adnan Waseem
Journal: International Journal of Human Resource Studies, Volume 2, No. 2, Pages 53-70
Impact Factor: N/A Citations: 0 Quartile: N/A
SDG 12
Enhancing Brand Equity Through Branded Content Experience on Social Media: Developing and Testing a Moderated Mediation Model 2024
Adnan Waseem
Muhammad Waqas
NA
Nauman Wajid (Birmingham City University)
Irfan Abdullah
Journal: Psychology of Popular Media, Pages 1-11
Impact Factor: 3.0 Citations: 1 Quartile: 2
SDG 9
Knowledge retention in oil and gas industry – the case of contract workforce 2021
Muhammad Saleem Ullah Khan Sumbal
Irfan Abdullah
Adnan Waseem
SU
Susanne Durst (Tallinn University of Technology)
UM
Umar Farooq Sahibzada (Northwestern Polytechnical University)
ER
Eric Tsui (Hong Kong Polytechnic University)
Journal: Kybernetes, Pages 1-20
Impact Factor: 2.235 Citations: 6 Quartile: 3
SDG 9
When in Rome do as the Romans do or not? Cultural Intelligence and Cross-Cultural Learning 2020
Adnan Waseem
NA
Naveed Hasan (University of Gujrat)
MU
Muhammad Rehan (University of Gujrat)
Journal: Journal of Independent Studies and Research-Management, Social Sciences and Economics, Volume 18, Number 2, Page 01-10
Impact Factor: 0 Citations: 0 Quartile: N/A
Cluster Computing 2024
Reviewed Papers for Journals
Impact Factor: 3.6
BMC Public Health 2024
Reviewed Papers for Journals
Impact Factor: 3.5
Qlantic Journal of Social Sciences and Humanities 2024
Reviewed Papers for Journals
Impact Factor: N/A
Qlantic Journal of Social Sciences 2024
Edited Journal Issue / Proceeding / Book
Impact Factor: N/A
Kybernetes 2024
Reviewed Papers for Journals
Impact Factor: 2.5
Kybernetes 2024
Reviewed Papers for Journals
Impact Factor: 2.5
Kybernetes 2024
Reviewed Papers for Journals
Impact Factor: 2.5
Kybernetes 2023
Reviewed Papers for Journals
Impact Factor: 2.5
Kybernetes 2023
Reviewed Papers for Journals
Impact Factor: 2.5
Kybernetes 2023
Reviewed Papers for Journals
Impact Factor: 2.5
International Journal of Emerging Multidisciplinaries: Social Science 2023
Edited Journal Issue / Proceeding / Book
Impact Factor:
Kybernetes 2023
Reviewed Papers for Journals
Impact Factor: 2.5
Kybernetes 2023
Reviewed Papers for Journals
Impact Factor: 2.5
Frontiers in Environmental Science 2023
Reviewed Papers for Journals
Impact Factor: 4.6
Kybernetes 2023
Reviewed Papers for Journals
Impact Factor: 2.5
Environmental and Experimental Botany 2023
Reviewed Papers for Journals
Impact Factor: 3.6
JISR management and social sciences & economics 2023
Editor in Chief of Journal
Impact Factor: N/A
International Journal of Emerging Multidisciplinaries 2022
Edited Journal Issue / Proceeding / Book
Impact Factor: N/A
Journal of Independent Studies and Research 2022
Reviewed Papers for Journals
Impact Factor: N/A
Journal of Independent Studies and Research 2022
Reviewed Papers for Journals
Impact Factor: N/A
Journal of Independent Studies and Research 2022
Reviewed Papers for Journals
Impact Factor: N/A
journal of emerging multidisciplinary 2022
Reviewed Papers for Journals
Impact Factor: N/A
International journal of emerging multidisciplinary 2022
Reviewed Papers for Journals
Impact Factor: N/A
Journal of Independent Studies and Research 2022
Reviewed Papers for Journals
Impact Factor: N/A
Journal of Independent Studies and Research 2021
Reviewed Papers for Journals
Impact Factor: N/A
2021
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Impact Factor: non-IF
2019
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Impact Factor: non-IF
2021
Reviewed Papers for Journals
Impact Factor: non-IF
2021
Reviewed Papers for Journals
Impact Factor: non-IF
2021
Reviewed Papers for Journals
Impact Factor: non-IF
2021
Reviewed Papers for Journals
Impact Factor: non-IF
2021
Reviewed Papers for Journals
Impact Factor: non-IF
2021
Editor in Chief of Journal
Impact Factor:
No IP records found for this faculty member
No training records found for this faculty member
0
Total Supervisions
0
PhD Supervisions
0
MS Supervisions

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